If you are focused on any generation other than Z your business may be antiquated--or it soon will be.
In this episode, I explore generation marketing and advise on how to make it useful rather than fall into assumption traps. We go into each generation and their environmental situation and general outlook as a result of that.
Then we unpack the significance of Gen Z, why they are significant, and what we need to learn from them.
If you are focused on any generation other than Z your business may be antiquated--or it soon will be.
In this episode, I explore generation marketing and advise on how to make it useful rather than fall into assumption traps. We go into each generation and their environmental situation and general outlook as a result of that.
Then we unpack the significance of Gen Z, why they are significant, and what we need to learn from them.